E-commerce
E-commerce
How ERP Consulting Group Unified Multi-Channel Order, Inventory, and Financial Management for a Food & Beverage Brand
About the Project
The client is a fast-growing food & beverage business operating a multi-brand product portfolio sold across leading online marketplaces. With rising order volumes across multiple sales channels, the client needed a unified system to manage manufacturing, inventory, order fulfilment, and financial reconciliation from a single platform.
Order processing time dropped from 3 days to just 1 day - a 67% improvement - through automated multi-channel order import into a single system.
Technologies Powering This Solution
Odoo v18 Sales & Purchase
Automated order-to-invoice flow with consolidated reporting across all sales channels.
Odoo Inventory & Manufacturing/MRP
Unified, real-time stock control and production planning aligned to actual multi-channel demand.
Odoo Accounting
Structured financial reconciliation and reporting across marketplace operations.
Shopify, Amazon & Flipkart Integrations
Automated order import and centralized order management across all connected marketplaces.
Marketplace Settlement/API Data Flows
Custom development and configuration enabling accurate, automated settlement reconciliation.
The Challenge
Turning Fragmented, Multi-Channel Operations Into a Single Source of Truth
Challenge
No Centralized Order Management
Orders were flowing in from multiple sales channels - Shopify, Amazon, and Flipkart - with no centralized system to consolidate and process them.
Solution
Sales Channel Integrations
Shopify, Amazon, and Flipkart were connected directly to Odoo for automated order import and centralized order management across all marketplaces.
Challenge
Manual, Error-Prone Settlement Reconciliation
Reconciling marketplace settlements and payments against actual orders was a manual, error-prone process.
Solution
Payment & Settlement Reconciliation
A structured reconciliation workflow matched marketplace settlement reports against orders, improving financial accuracy and significantly reducing manual effort.
Challenge
Limited Real-Time Inventory Visibility
Limited real-time visibility into inventory across channels led to stock mismatches and fulfilment delays.
Solution
Unified Inventory Management
Real-time stock control was unified across all channels to prevent overselling and improve fulfilment accuracy.
Challenge
Disconnected Manufacturing and Demand Planning
Manufacturing and inventory planning were disconnected, making it difficult to align production with actual multi-channel demand.
Solution
Manufacturing/MRP Aligned to Demand
Production workflows were configured to align with actual multi-channel demand, improving planning and stock availability.
Challenge
Fragmented Reporting
Reporting was fragmented, with no single source of truth for sales, stock, and financial performance.
Solution
Consolidated Sales & Invoicing
An automated order-to-invoice flow with consolidated reporting brought sales, stock, and financial data together, supported by change requests, timeline planning, and delivery governance for a phased, controlled rollout.
The Outcome
The integrated Odoo v18 implementation delivered measurable improvements across order processing, inventory, reconciliation, and fulfilment:
67%
Faster order processing
45% → 87%
Settlement/payment reconciliation accuracy
60% → 95%
Inventory accuracy
70% → 95%
Order fulfilment rate
70 hrs/mo
Saved on manual effort
5,000+
Orders/month consolidated
Key Outcomes
- Three major sales channels unified into a single Odoo platform, giving end-to-end visibility from order to fulfilment to reconciliation
- One of the most time-consuming, error-prone areas of multi-channel e-commerce - settlement reconciliation - brought under control
- Production planning aligned with real, multi-channel demand instead of running disconnected from sales
- A single source of truth for sales, stock, and financial reporting across the business
A phased rollout with defined timelines and delivery governance kept the multi-integration project controlled and on track.
A Blueprint for Multi-Channel Food & Beverage Operations
This deployment shows how a fast-growing, multi-brand F&B business can bring order management, inventory, manufacturing, and financial reconciliation onto one connected platform. By unifying Shopify, Amazon, and Flipkart within Odoo and pairing that with automated settlement reconciliation and demand-aligned production planning, ERP Consulting Group gave the client a single source of truth to scale confidently across every channel.
Ready to unify your multi-channel order, inventory, and financial operations?
Book a free Odoo consultation and discover how ERP Consulting Group can transform your operations.
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E-commerce